Featured Articles

With this platform, we extend our enthusiasm to collaborate with India Inc. on the latest trends and challenges in the industry, as the world economy stands at an extraordinarily crucial juncture.

Download the latest issue for FREE!

September 2023 | Volume 04 Issue 03

Featured Articles

With this platform, we extend our enthusiasm to collaborate with India Inc. on the latest trends and challenges in the industry, as the world economy stands at an extraordinarily crucial juncture.

Image

Expert Speak

Innovation-led Organisations: What Makes Them Thrive?

by Prameela Kalive, COO, Zensar Technologies

    

Image

Expert Speak

A Social Entrepreneur’s Guide to Sustainable Impact

by Dhimant Parekh, Founder, The Better India

    

Image

Expert Speak

Why Today’s Entrepreneurs Can Risk it

by Raghunandan G, Founder and CEO, Zolve

    

Image

Expert Speak

Beauty and the Brand: Achieving Differentiation in the Clean Beauty Segment

by Shankar Prasad, Founder, Plum Goodness

 

 


Download the latest issue for FREE!

March 2022 | Volume 03 Issue 02

    

Image

Expert Speak

Adopting Digital Proficiency to Shape Women Entrepreneurs of the Future

by Uma Ganesh of GTT Foundation

Podcast

Leveraging Collaborative Frameworks: Seek the Tools to Thrive

Know how a collaborative professional ecosystem can play a crucial role in your career journey in our podcast with Mahua Mukherjee and Uma Kasoji of The star in me. 

Image

Expert Speak

Rebranding—What's in a Name?

Ambi Parameswaran, Brand-building.com.

Image

Expert Speak

Troll Marketing: Creating Buzz with Controversies

Lloyd Mathias, Business Leader and Marketer

Image

Expert Speak

Marketing to Bharat: Conquering the Tier-II and Tier-III Markets

Giraj Sharma, BehindTheMoon Consultants

Podcast

For the People: Exploring the Nuances of Government Branding

Shubho Sengupta, Mission Karmayogi, Government of India

      

Podcast

Has the Moment Passed? Understand Engagement in Moment Marketing

Naresh Gupta, Bang in the Middle

Previous Issues

The idea of ISB Management ReThink was born out of the impending need to revisit and redefine the time-tested tenets of management, and at the same time, identify how they can still hold on to their relevance in contemporary times. With the ever-changing dynamics of management philosophies, and the associated classroom teaching methodology, it is about time to readjust the focus by shaking the fundamentals, breaking myths and bringing about the change necessary to survive in this cut-throat era of stiff competition.